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AI Product Catalogue

· 7 min read
Ravi Kaushik
Founder @ Simtel.AI

E-Commerce Automation

Supercharge Your Product Cataloging with Agentic AI: Automation at Scale

In today’s fast-paced digital commerce landscape, building and managing product catalogs isn’t just tedious—it’s a bottleneck. Whether you're onboarding thousands of SKUs or scaling across marketplaces like ONDC, the traditional ways of cataloguing are outdated, expensive, and error-prone.

Enter Agentic AI-based Automated Product Cataloguing—a next-generation solution designed to eliminate manual work and drive intelligence into your catalog operations. Built for scale, accuracy, and agility, our platform transforms raw content into structured, compliant, and deduplicated product data—at lightning speed.

With this innovation, customers can:

  • Save countless hours of manual effort by automating tedious cataloging tasks.
  • Reduce errors and inconsistencies in product data, ensuring higher accuracy and compliance.
  • Scale their operations effortlessly, whether managing thousands or millions of SKUs.
  • Improve customer experience with clean, optimized, and enriched product catalogs.

How End Customers Benefit from Agentic Cataloguing

Even though the heavy lifting happens behind the scenes, the end result transforms how customers experience your products. Here's how:

1. Cleaner, More Accurate Listings

When product data is generated by AI and deduplicated intelligently, customers see clean, accurate, and non-repetitive listings. No more confusion with duplicate SKUs, outdated specs, or missing information.

🛒 Better data = smarter decisions = more conversions.


2. Better Search Results and Filters

Structured catalog data with proper attributes means more relevant search results, improved filters (e.g., by color, size, brand, features), and personalized recommendations.

Customers find exactly what they’re looking for—faster.


3. Richer Product Content

With AI agents pulling info from datasheets, images, and websites, product pages become richer—with detailed specs, feature breakdowns, warranty info, and even intelligent comparisons.

Think of it as product storytelling that converts.


4. Smarter AI Assistants and Chatbots

Since the catalog is indexed in vector databases, conversational agents (like search chatbots) can answer product-related questions more accurately.

“Which of these is better for gaming?” becomes a real, answerable query.


5. Language & Accessibility Enhancements

Agentic workflows can support multilingual generation, image-to-text for accessibility, and localized descriptions—improving inclusivity for a global audience.

Everyone gets a more intuitive shopping experience, no matter where they’re from.---

Key Features

1. Generate Catalogs from Any Input: Images, PDFs, or Websites

Simply plug in a website URL, a product feed, a scanned PDF, or an image. Our AI agents analyze and extract relevant product information, generating structured catalog data including titles, descriptions, specifications, images, and categories.

We support:

  • PDF Datasheets
  • Product Images
  • OEM Website Links
  • Raw HTML or Unstructured Text

No templates, no training—just plug and play.

2. API-Ready Formats for ONDC & Marketplaces

Say goodbye to formatting headaches. Our system can instantly convert product data into marketplace-ready formats including ONDC-compatible schemas. Whether you’re a seller, aggregator, or service provider, our pipeline ensures seamless API ingestion without manual intervention.

3. Scale with LangGraph Chains

Under the hood, we’ve integrated LangGraph—a cutting-edge framework that enables complex, multi-step workflows with autonomous agents. This allows for:

  • Parallel processing of millions of SKUs
  • Built-in retries, validations, and fallback nodes
  • Persistent context and memory across chained agents

It’s not just automation. It’s intelligent orchestration at scale.

4. Multi-Database Syncing: MongoDB, Postgres, and Vector DBs

Structured product data is pushed and indexed into your choice of databases:

  • MongoDB for flexible document storage
  • PostgreSQL for transactional operations
  • Vector databases for semantic search and intelligent product queries

Whether you're powering a search engine or a conversational agent, we’ve got your backend covered.

5. On-the-Fly Deduplication with Your Existing DB

No more duplicated listings or bloated catalogs. Our agents cross-reference each new product against your existing database using hybrid matching techniques (text, image, embeddings) and auto-deduplicate entries before they’re stored or published.

Your data stays clean, consistent, and optimized.


Enrich Your Product Catalog with Videos and Blogs

Today’s buyers don’t just want specs—they want stories, demos, comparisons, and education.

With Agentic AI, your product catalog can automatically include:

1. Relevant Videos

  • Auto-fetch product demo or explainer videos from YouTube, OEM websites, or training libraries.
  • Generate video summaries and transcripts to make content searchable.
  • Embed video links or thumbnails directly into the product listing.

Example: A listing for a DSLR camera includes a product unboxing, usage tutorial, and influencer review—automatically pulled and categorized.


2. Contextual Blogs and Articles

  • Use LLMs to search for or generate blog links that explain the product use case, comparisons, or related how-tos.
  • Fetch brand-published articles and match them to the product type.
  • Optionally summarize long blogs and show highlights inline.

Example: A listing for an air fryer includes a "Top 10 Recipes" blog and a "How to Clean Your Air Fryer" guide.


How It Works (Tech Overview)

  • Use LangGraph agents to run external content searches (YouTube, Blog APIs, RSS feeds, OEM sites).
  • Use embedding models (OpenAI or open-source) to match video/blog relevance to product features.
  • Summarize or transcribe content as needed with GPT-4.
  • Link or embed them inside the structured catalog output.

Customer Benefits

  • Engagement: Shoppers spend more time on listings with multimedia content.
  • Education: Blogs and videos answer questions, reducing returns and support costs.
  • Trust: Seeing product usage in real-world contexts boosts purchase confidence.

Optional Add-on Features

  • Brand-safe filters to exclude non-official or low-quality content.
  • Auto-generated "How-to Use" or "Care Instructions" sections.
  • Automatic product comparison blogs between similar SKUs.

Use Case Example: ONDC Product Onboarding from Any Source

A seller wants to onboard their product catalog to ONDC—but all they have are:

  • A PDF datasheet from the OEM
  • A few product images
  • An OEM website link

With traditional tools, this would take hours (if not days) of manual extraction, formatting, and validation. With Agentic AI, it's done in minutes.

How it works:

  1. Upload the PDF, images, or paste the URL.
  2. Our system extracts and enriches product data using multi-modal AI—combining OCR, NLP, image recognition, and context-aware agents.
  3. It maps the output to ONDC’s schema, performs deduplication, and submits via API.
  • Zero manual entry
  • Compliant and clean data
  • Scales across 1000s of SKUs effortlessly

The Tech That Makes It Possible

LangGraph

LangGraph enables us to build autonomous, reactive agents that work in chains. Each agent has a specific task—from parsing to enrichment to validation—passing the baton down a directed graph. It also handles retries, conditional logic, and memory persistence natively.

OpenAPI Integration

We use OpenAPI contracts to auto-generate, validate, and push data to:

  • ONDC seller/buyer apps
  • Internal APIs of marketplaces
  • Third-party ERP, PIM, or catalog systems

Everything is seamless and schema-driven.


Architecture Diagram

Agentic AI Product Cataloguing Architecture


Who Is This For?

  • Marketplaces onboarding new sellers or migrating legacy catalogs
  • D2C Brands managing product data across multiple platforms
  • SaaS Platforms looking to integrate smart catalog features
  • ONDC Buyer/Seller Apps needing instant schema conversion and submission

Ready to Revolutionize Your Catalog Operations?

Let us show you how Agentic AI can streamline your workflows and save you thousands of hours. Whether you're a startup or a Fortune 500, we offer flexible APIs, white-label solutions, and enterprise support.

Book a demo today by emailing us at info@simtel.ai